Fri, 2016-10-14 18:31

Hosting is an often overlooked aspect of operating a website, but it can make a huge difference in visitors’ experiences on your site. A crummy host means a site that goes down often, takes forever to load, and has lots of technical issues. No matter how well your site is made, the host is the foundation it rests on, and it better be solid!

Hosting should be the right fit for your website. For example, a smaller website that is just starting out would do well being hosted on a shared server. A large website that sends and receives lots of data, though, would need more space and support. The more things a website has going on, the more server space that website needs.

So how do you choose the right fit for your website? There are lots of factors to consider.

If your site uses Wordpress, a host that has experience with Wordpress or Drupal can keep your site up to date with security and performance patches. Every so often, vulnerabilities are discovered in Wordpress and are exploited by malicious hackers, which means your entire site could be compromised. Regular security patching keeps your site and data safe and sound. There are also many performance upgrades that come during the lifecycle of servers and your application. Having a host that manages this for you in a timely fashion gives you peace of mind.

If your website is on the more complex side, working with an experienced company to set up and monitor the health of your infrastructure can ensure the most uptime possible, as well as many of the benefits that come with security monitoring and patching, as well as scaling your hosting capabilities as your business thrives online.

Scaling is another factor to consider when choosing a host. Some hosts use static scaling, which uses a fixed pattern of server use to determine when to use more or less server space. If most of your site's traffic is during the day, static scaling would allot more server space during the day, and less at night. However, if an unexpected spike in traffic occurred at a time when your website's server space is scaled down, your site would likely go down.

Autoscaling does what static scaling does, but in real time. A website experiencing unusually high traffic would be given more server space as needed, which keeps the site up and running smoothly. On a slower day, the server space would be scaled down, which means not paying for server space you aren't using.

We’ve decided to add hosting to our range of services. We offer an elastic host that runs your website in an isolated container and is able to automatically scale with load. All parts of the website will be up to date and secure according to industry standards.

Hosting with the same folks who built your website and know it inside out makes taking care of your website a lot easier. If a bug arises, we’ll be the first ones to know, and the first to be able to fix it. Don’t hesitate to get in touch if you’d like to host with us. We’d love to have you!

Written by
Hannah Dean
Online Marketing Expert

A Native Texan living in sunny Los Angeles, Hannah has a passion for for helping organizations get their message to the right people. She is a master of filtering through the noise online and producing results. When she's not marketing she can be found writing music or getting really excited about all kinds of pets.